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On Demand Webinar

OTT Success Stories: iOne Digital & Applicaster

In this on-demand webinar, iOne Digital shares the ins and outs of their DTC video app journey. In this virtual fireside chat, Damian Benders (VP, Video & Business Development, iOne Digital), Devra Prywes (CPO, Applicaster), and Jim Bennette (GM, Applicaster), discuss all phases of the go-to-market journey, including:

  • Pre-Launch: Partner evaluation, business goals, and technology requirements
  • Launch: AVOD integration, content promotions, and viewer engagement
  • Post-Launch: Data collecting, UI optimizations, and future planning



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